T. Rowe Price
Some highlights of my social media copywriting for T. Rowe Price.
INVEST IN YOUR FUTURE
T. Rowe Price recently launched a campaign highlighting how it helps clients invest by creating the financial stability to build the future they desire. We helped extend that concept in social by putting the spotlight on intangible things they can't buy, but they can invest in with the help of their strategic investing approach.
RETIREMENT SERIES
T. Rowe Price is invested in helping people retire successfully. We created a series of posts to help people look forward to retirement, in addition to dispensing valuable tips to help them optimize their investments towards a more secure retirement.
CONFIDENT CONVERSATIONS PODCAST
T. Rowe Price launched its Confident Conversations on Retirement podcast in 2021 and wanted to bring it to the forefront on social. We refreshed their podcast posts with a collaborative creative exploratory to make their content feel both educational and entertaining.
Q&A WITH T. ROWE PRICE
We introduced a series of Q&A posts on different channels where we provide answers to a real question (or multiple questions) we received from T. Rowe Price's Instagram followers via a paid format that allows our entire audience to benefit from our guidance.
